Rose Rouge, the new Van Cleef & Arpels fragrance


Rose Rouge, the new Van Cleef & Arpels fragrance
Rose Rouge, the new Van Cleef & Arpels fragrance

Rose Rouge, the most romantic flower sublimated by Van Cleef & Arpels

Since its beginnings, the Van Cleef & Arpels house has been inspired by nature, whether in its animal or plant forms, to make exceptional works. Van Cleef & Arpels began by making a name for itself in the jewelry industry before also becoming a renowned perfumer. Since 2009, the brand has been developing an Extraordinary Collection of perfumes, bringing together fragrances each more noble than the next, with fairly short but no less refined formulas. Today, this assortment of essences is still growing and welcomes one of the most famous flowers in perfumery. Focus on the new Rose Rouge fragrance from Van Cleef & Arpels.

The Extraordinary Collection of Van Cleef & Arpels

Let’s start by talking about the Extraordinary Collection from Van Cleef & Arpels . This very qualitative blend brings together exceptional biases. Each of the juices making up this collection is a tribute to an emblematic raw material of perfumery. Each plant, each smell or each flavor is worked there in its most noble expression. The result is very successful perfumes, like the Haute Joaillerie of Van Cleef & Arpels. The Extraordinary Collection contains extremely precise perfumes, loaded with poetry and emotion.

Rose Rouge, a chypre and floral fragrance

For the occasion, Van Cleef & Arpels has chosen to work around the scent of the red rose, the emblematic flower of perfumery, highly appreciated since ancient times. Rose Rouge by Van Cleef & Arpels is a chypre and floral juice containing fruity Turkish rose and more floral essential rose. This unusual association is further embellished by the more icy presence of pink berry. The blackcurrant, meanwhile, brings here a sweeter flavor while the cocoa makes us melt with gluttony. Vetiver and patchouli reinforce the depth and character of the whole. Finally, musk completes this composition with extreme sensuality.

When Van Cleef & Arpels pays homage to the most famous of flowers

If Van Cleef & Arpels chose to work around the theme of the Red Rose, that is no coincidence. This is the noblest and most romantic of flowers. In floral language, she is the symbol of an eternal and fiery love. So what better gift than to offer the Rose Rouge perfume from Van Cleef & Arpels to his beloved? Very appreciated by poets and artists in general, the rose moves us with its extreme beauty, its sweetness and its fragrance. Its bright color and fluffy petals make it a real call to caress and intimacy.

The iconic Van Cleef & Arpels bottle

Like all the perfumes of the Extraordinary Collection, Rose Rouge is presented to us in a rectangular and luxurious bottle. Spreading vertically, and resting on a solid base, this time it reveals a juice of orange-pink color. Its name is inscribed on a very elegant black and white box label.

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